Market+Audit+and+Competitive+Market+Anaylsis


 * The Product**


 * The Market**

1. Compare and Contrast your product and the competitions product: A. **Brand name:** Plywood B. **Features:** Workability, impact resistance, flexibility, dimensional stability, 2 way strength and high panel shear strength and stiffness C. **Package:** min order quantity-45 cubic meters, supply ability-5000 cubic meter; pallet or bulk packages also by size, thickness, and grade D. **Competitors Prices:** depends on thickness and type you want but lowest $10.00 highest $50.00 E. **Competitors promotion and advertising:** Brochures, mail, magazines, newspaper, radio, television etc.
 * Competitors product:**


 * 2.** **Market Size:**
 * A.** **Estimated industry sales for the planning year:** In 2000 these firms shipped $3.3 billion worth of goods and spent $2.0 billion on materials, and employed nearly 24,000 workers.
 * B. ****Estimated sales for your company for the planning year: **
 * 3. ****Government participation in the marketplace: **
 * A. ****Agencies that can help you: **
 * B. ****Regulations you must follow: **


 * OUR PRODUCT:**
 * A.** **Brand Name:** OSB Board
 * B.** **Features:** durable, cheap, environmentally renewable (built from fast growing trees), smooth, pre-marked with nail lines
 * C.** **Package:** Thickness, grade, size, pallets
 * D.** **Price:** Ultimately depends on the size of board anywhere between 10 and 13 per board.
 * E.** **Promotion and Advertising Methods:** Brochures, Mail, Magazines, newspaper, television etc.